That name again is Mr. Plow
Tag Archives: advertising
Shinola: Luxury Watches Made In Detroit – Really?
The finest watches Detroit has to offer
Continue reading Shinola: Luxury Watches Made In Detroit – Really?
B2P Advertising With GE
B2B? Business to Business. B2C? Business to Consumer. What the heck is B2P? Business to Prospect!
Chevrolet’s Borrowed Brand Equity
Chevrolet missed the mark with a recent commercial.
The Doctors Plastic Surgery Subway Ad Journey
Doctors Plastic Surgery is a New York City based plastic surgery practice.
Continue reading The Doctors Plastic Surgery Subway Ad Journey
Kellogg’s – The Wheat and Sweet Insight and Execution
There are no two ways about it – the cold cereal business is a tough business.
Continue reading Kellogg’s – The Wheat and Sweet Insight and Execution
No One Cares About McDonald’s Best Commercial
Silk Almond Milk Marketing Campaign Leaves a Bad Taste
Silk’s recent marketing campaign had a few missteps. Let’s take a look at different aspects of the campaign and what can be done to make it better.
Continue reading Silk Almond Milk Marketing Campaign Leaves a Bad Taste
Comedy Central – Product as Advertisement
As I was watching Comedy Central’s All Star Non-Denominational Christmas Special, I realized what I was watching served two purposes.
Beny’s Delice – Using Delight to Change Consumer Behavior
This bakery is delighting their customers by using a familiar tactic in an unexpected place.
Marriott: Advertising Brilliantly
Marriott’s latest “Travel Brilliantly” marketing campaign is excellent. They are delivering “brilliance” to travelers through design and they are communicating it in a remarkable way.
What Progressive Insurance Is Doing Better Than Everyone Else
Progressive Insurance cuts through in the crowded insurance advertising market and they’re doing it with recall.
Continue reading What Progressive Insurance Is Doing Better Than Everyone Else
Gold Peak Tea – Looks So Good You’ll Want To Buy It
The genius behind Gold Peak Tea’s advertising campaign is in what they’re saying visually
Continue reading Gold Peak Tea – Looks So Good You’ll Want To Buy It