That name again is Mr. Plow
Category Archives: Digital Ads
Chevrolet’s Borrowed Brand Equity
Chevrolet missed the mark with a recent commercial.
Kellogg’s – The Wheat and Sweet Insight and Execution
There are no two ways about it – the cold cereal business is a tough business.
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No One Cares About McDonald’s Best Commercial
Silk Almond Milk Marketing Campaign Leaves a Bad Taste
Silk’s recent marketing campaign had a few missteps. Let’s take a look at different aspects of the campaign and what can be done to make it better.
Continue reading Silk Almond Milk Marketing Campaign Leaves a Bad Taste
Comedy Central – Product as Advertisement
As I was watching Comedy Central’s All Star Non-Denominational Christmas Special, I realized what I was watching served two purposes.
Marriott: Advertising Brilliantly
Marriott’s latest “Travel Brilliantly” marketing campaign is excellent. They are delivering “brilliance” to travelers through design and they are communicating it in a remarkable way.